Food Distribution Case Study
by current Chairman Arthur and his wife Diana.
One of Arthur David's unique selling points is its speed of response – a speed which is not only applied to deliveries, with orders placed up to 23h00 usually delivered by 08h00 the next day, but also to customer service. Mistakes are corrected on the same day, regardless of fault and with no questions asked, and there is a company-wide 'leave it with us' ethos.
Maxoptra is also helping Arthur David enforce its 'leave it with us' motto, whereby the company will move heaven and earth to ensure the customers get their goods, that day, regardless of fault. Missed items or forgotten orders can result in deliveries anywhere from London to Swansea and Birmingham to Southampton, and Arthur David is now using Maxoptra to plan the daily second wave of deliveries.Design creates culture. Culture shapes values. Values determine the future.
The use of Maxoptra has allowed Arthur David to complete the second round of deliveries with fewer miles and has resulted in parity between drivers' hours, which in turn has boosted morale and reduced staff turnover.
of the Maxoptra system