G-Force Communications Enhanced Fleet Offering with MaxOptra Partnership
G-Force Communications, a Runcorn-based mobile communication specialist and certified TomTom Fleet Telematics partner, expanded its fleet solutions portfolio by partnering with MaxOptra. The collaboration aimed to help G-Force customers unlock greater operational efficiency and cost savings through smarter, cloud-based route planning.
The decision to add MaxOptra’s dynamic route planning and scheduling software came in response to growing demand from fleet operators for more intelligent planning tools. MaxOptra’s flexible, subscription-based model and easy integration with existing vehicle tech and back-office systems made it a natural fit for G-Force’s customer base.
“We were delighted to welcome G-Force to the MaxOptra partner community,” said Stuart Brunger, Business Development Director at MaxOptra. “G-Force has always been focused on delivering both service and savings, and MaxOptra is a perfect match for that ethos. By incorporating our solution, their customers were able to maximise their return on existing tech investments.”
“MaxOptra filled a real gap in our product portfolio,” added Gavin Sherriff, Company Director at G-Force. “Our fleet vehicle customers were increasingly asking for a more advanced routing and scheduling software, and MaxOptra delivered on that. With real-time updates, live ETAs and intelligent planning, our clients were able to improve customer service while also driving down costs.”
MaxOptra is a Software-as-a-Service (SaaS) solution, accessible from any internet-enabled device, making it ideal for modern fleet operations. It’s robust, easy to use, and designed for both small operators and large enterprise fleets. With its open API, MaxOptra integrates easily with vehicle telematics, WMS, CRM systems, and customer service tools.
Customers using MaxOptra can automatically generate efficient routes that account for volume, weight, time windows, traffic, and more. Its real-time functionality also allows users to update schedules on the fly and keep customers informed through automatic ETA notifications.
With its expanded offering, G-Force delivered a full suite of communication tools, including telephone systems, mobile and broadband packages, and fleet solutions such as TomTom telematics, Cobra GPS tracking, and vehicle CCTV. Partnering with MaxOptra strengthened their proposition by adding a multiple route planner UK fleets could rely on for long-term operational improvements.
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