Maxoptra Helps Furniture Designer Nomique Deliver Best of British Service

Maxoptra Helps Furniture Designer Nomique Deliver Best of British Service

London, 15 March 2018 – Nomique Seating is using Maxoptra automated multi drop vehicle routing and scheduling software to improve the delivery of contract furniture across the UK. A British designer and manufacturer, Nomique is proud of its heritage and business ethos with a commitment to customer service, use of sustainable products and transparent relationships with suppliers, dealers and customers. Using cloud-based Maxoptra, Nomique is improving the efficiency of delivery planning, transforming its warehouse operation and reinventing customer communications.

Best route planner

One of the core values underpinning our business is loyalty,” commented Paul Fielding, Materials Manager at Nomique Seating. “We build strong partnerships with dealers, suppliers and customers, and by doing so we are able to design, manufacture and deliver workplace furniture that is beautiful, comfortable, practical and economic. This loyalty is something we strive to replicate in all business relationships and something we feel Maxoptra really understands.

A cloud-based scheduling solution, Maxoptra seamlessly integrates with Nomique’s Sage enterprise software to automate the transfer of order, delivery and invoice data. By reducing the production of paper documents Nomique is minimising its environmental impact and reducing inefficiency in the back-office workflow. The use of Maxoptra to produce delivery linked picking and packing schedules also helps reduce the time taken by both warehouse and delivery personnel to load, unload and sometimes reload, consignments and will improve vehicle capacity planning.

Route planner multi stop

Maxoptra is also helping the Telford based business boost customer service with improved visibility of its mobile operation. With real time notifications and updates from Maxoptra, Nomique can keep customers informed of delivery times, both in advance and on the day, increasing customer engagement and satisfaction and potentially reducing the time spent on site completing the delivery.

We know that Maxoptra has a lot to offer our business both in terms of back office efficiencies and front office service levels, and we are excited to begin our journey with them,” continued Paul Fielding. “As we move forward with our relationship and the use of Maxoptra we are keen to try out some of the additional functionality, including driver apps, eta notifications and customer self-service web solutions and we will invest the savings and efficiency gains achieved through the use of Maxoptra back into the business.


Jane Geary – Marketing Manager
Magenta Technology
Tel: +44 (0) 7881 368452

Robert Peel – Editorial Contact
The Marketing Edge
Tel: +44 (0) 1666 823306


Easy to use, affordable and highly customisable, the Maxoptra routing and scheduling system helps companies to do more business with the same resources at a lower operational cost. Having an open API makes it an ideal complement to any telematics, WMS and CRM solution. As a subscription-based SaaS solution, Maxoptra is accessible 24/7 from any web browser worldwide; meaning every new release of functionality is immediately available to subscribers with no additional charge or upgrade cost.

Maxoptra is a division of Magenta Technology.

Magenta’s scheduling solutions manage over 10,000 fleet vehicles worldwide every day. Customers include Gist, Avis Car Rental, Snap On, Serviceline, Walkers Transport, Champion Timber and many others.

Magenta Technology, 17c Curzon Street, London, W1J 7TL